Tuesday, June 22, 2021

Award winning Second Life commercial 2021


This award winning advert for Second Life screened for the first time last night during an commercial break in Lab Gab.

It was filmed for Second life as a collaborative project between Linden Lab and Leverage Media.  The advertisement is known as "The Children of Creation".  It is the first commercial the lab has made featuring a hybrid of real actors and 3d.

The advert was entered into the "Telly Awards 2021" and won the Gold Telly Winner award for Online Commercials Craft-Visual Effects, beating Sony Entertainment.

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